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    PUPS.LA Privacy Policy

    Last Updated: October 2, 2025

    Welcome to PUPS.LA (“PUPS,” “we,” “us,” or “our”). This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit pups.la (the “Site”), use our services, shop with us, or otherwise interact with us (collectively, the “Services”). By using the Services, you agree to this Privacy Policy. If you do not agree, please do not use the Services.

    Summary

    • We collect only the information necessary to operate our salon, store, and online services.
    • We do not sell your personal data. Information may be shared only with trusted service providers (payments, shipping, analytics).
    • Depending on your location, you may have rights to access, delete, or correct your information.
    • We use cookies and similar technologies for functionality and analytics.
    • Our Services are not intended for children.
    • If you have questions, contact us at info@pups.la.

    1.Scope

    This Policy applies to personal information about visitors, customers, and individuals who contact or otherwise interact with PUPS. It does not apply to third-party websites or services outside of our control.

    2.Changes

    We may update this Policy periodically for operational, legal, or regulatory reasons. Updates will be posted here with a new “Last Updated” date. If required by law, we will provide additional notice.

    3.Information We Collect

    Information you provide: contact details, orders, account credentials, customer support inquiries. Automatically collected: device/browser data, IP address, pages viewed, interactions, collected via cookies/pixels. From partners: e-commerce platforms, payment processors, analytics and marketing services, shipping and fulfillment providers.

    4.Use of Information

    We use personal information to:
    • Provide, process, and improve our Services.
    • Communicate with customers regarding orders, accounts, or service matters.
    • Conduct marketing and personalization, where permitted.
    • Ensure security, fraud prevention, and compliance with laws.
    • Perform analytics to enhance customer experience.
    Aggregated or de-identified data may also be used for internal insights.

    5.Cookies

    We use cookies and similar technologies to operate the Site, remember preferences, conduct analytics, and support limited marketing activities. You may control cookies through your browser; however, disabling them may affect site functionality. Where applicable, we honor Global Privacy Control (GPC) signals.

    6.Sharing Information

    We do not sell personal information. We may disclose it to:
    • Service providers (e.g., payments, hosting, analytics, shipping).
    • Affiliates under common ownership or control.
    • Legal authorities, if required.
    • Business successors in the event of merger, acquisition, or transfer.
    All third parties are required to use the information only to perform services for us.

    7.Children’s Privacy

    Our Services are not designed for children. We do not knowingly collect data from individuals under 16. If such data has been provided, please contact us to request deletion.

    8.Security

    We employ reasonable administrative, technical, and physical safeguards to protect personal information. No method of transmission or storage is fully secure, and we encourage customers to protect their account credentials.

    9.Data Retention

    We retain personal information only as long as necessary to provide Services, comply with legal requirements, or resolve disputes. Afterward, data is deleted or anonymized.

    10.Your Rights

    • Access and obtain a copy of the personal data we hold.
    • Request correction or deletion.
    • Request portability of your data.
    • Opt out of targeted advertising or data “sharing.”
    • Restrict or object to processing.

    Requests may be submitted to info@pups.la. We may verify your identity before processing.

    11.California Privacy Rights (CCPA/CPRA)

    California residents may request:
    • Information on categories of data collected, sources, and disclosures.
    • Access to or deletion of their personal data.
    • Correction of inaccurate data.
    • Opt-out from “sale” or “sharing” of data (we do not sell personal data).
    • Equal service and pricing, regardless of rights exercised.

    Authorized agents may submit requests on your behalf. To exercise rights, contact:

    12.International Users

    If you are located in the EU, UK, or EEA, we act as a data controller. Legal bases for processing include contractual necessity, consent, legitimate interests, and compliance with law. You have rights including access, rectification, erasure, portability, restriction, objection, and withdrawal of consent. Complaints may be filed with your local authority. International transfers of data are protected by safeguards such as Standard Contractual Clauses.

    13.Rewards Program

    If you participate in PUPS.LA Rewards, we process your information only as needed to operate the program (e.g., contact details, points balance, redemptions). You may opt out at any time.

    14.Contact

    If you have questions about this Privacy Policy or wish to exercise your rights: